What type of people are Nascar fans?

According to the study, nationwide NASCAR fans can be described as predominately males (78%), married (73%), with an average age of 42 years, who owns a home (81%), with 3.4 cars per household.

What kind of people go to NASCAR?

The NASCAR fan base is 63% male, 37% female. NASCAR fans are just as likely as the U.S. population to be 18-44 (98 index vs. U.S population).

What are the psychographics of NASCAR fans?

Four demographic variables (education, age, gender and internet use) and two psychographic variables (attitude towards NASCAR sponsors and NASCAR involvement) were investigated for impact on NASCAR fan ability to recall sponsor brands.

What’s the average age of a NASCAR fan?

According to the source, the average age of NASCAR viewers in the 2016/17 regular season was 58.

Where are most NASCAR fans from?

West Virginia is the so-called ‘NASCAR state’ with the most interest in the motorsport. Surprisingly, there are no active NASCAR tracks in the Mountain State, but that doesn’t seem to dampen the locals’ enthusiasm for the sport. North Carolina is close behind.

What are NASCAR fan demographics?

According to the study, nationwide NASCAR fans can be described as predominately males (78%), married (73%), with an average age of 42 years, who owns a home (81%), with 3.4 cars per household. The median household income range is between $35,000 and $50,000 and almost all are employed full time (87%).

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Why is NASCAR hated?

NASCAR is also criticized for its reluctance to promote some aspects of safety that it would have to pay for (e.g., traveling safety crew), and other allegedly monopolistic aspects such as merchandising and race-track ownership.

What percent of NASCAR fans are white?

According to the source, 91 percent of NASCAR fans in the United States in 2016-2017 were white.

What percent of NASCAR fans are black?

According to Kelly Carter of ESPNW, 8.6 percent of NASCAR fans are African-American, while 8.3 percent are Hispanic.

How many NASCAR fans are black?

That survey builds on a study done in February 2021, which indicated that fans who said they became NASCAR fans in the past three years were 22% Hispanic, 19% Black and 9% Asian, which is half of all new fans in that survey.

Who is NASCAR’s audience?

NASCAR has grown to become part of American sporting culture, although NASCAR fans tend to be predominantly male and viewership is made of a predominantly white audience. In 2016-2017, White viewers accounted for a 91 percent share of NASCAR’s total viewers in the United States.

How popular is NASCAR?

According to the numbers, NASCAR is more popular and IndyCar. 61,000 in-person spectators flock to watch NASCAR races, while only 40,000 attend IndyCar races. NASCAR has a viewership of over a 10.1Million viewers per race versus the 1.8Million for IndyCar.

What city is known for NASCAR?

Charlotte, North Carolina

It’s not only home to the most-used NASCAR track but also home to the company of NASCAR itself. Mooresville – which is just outside Charlotte – actually has a NASCAR college and the city claims more than 60 NASCAR related business to rightfully earn the nickname, Race City USA.

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